Verticals
Deep in a few markets, not shallow in many.
Peklava's portfolio has evolved from broad lead generation into focused verticals across consumer finance and insurance — each with its own economics, regulations, and quality definitions.
Mortgage
The full spectrum under one roof: purchase, refinance, HELOC and home equity, and reverse mortgage. Matched to lenders on product fit, equity position, geography, and credit profile — with the care the regulated end of the category demands. Licensed mortgage-broker activity where required — Peklava LLC, DBA RateZip, NMLS ID 1592292.
Personal Loans & Debt
Personal loans and debt-related demand — consumers consolidating, refinancing, or working down what they owe, matched to lenders and partners on loan purpose, amount, and credit profile.
Deposits
CDs, high-yield savings, and money market accounts. Depositor acquisition optimized on opened and funded accounts, not clicks.
Insurance
Auto, home, renters, pet, and life. Shoppers comparing coverage, routed to carriers and marketplaces built for their profile.
Home Services
Adjacent home-related categories where genuine buyer demand exists and the same quality-first playbook applies.
Working in one of these markets?
Whether you're buying customers or bringing an audience, we know the category.